At Baecco – Eco Luxury Baby Shop, we take your privacy seriously and comply with the Swiss Federal Act on Data Protection (FADP / DSG). This Privacy Policy explains how we collect, use, store, and protect your personal data when you use our website and services.
By accessing our website and purchasing from us, you agree to the terms of this Privacy Policy.
We are the data controller responsible for processing your personal data in compliance with Swiss data protection laws.
2. What Personal Data We Collect
We collect only necessary personal data required to process orders and improve customer experience.
A. Personal Data You Provide to Us
Identity Information: Name
Contact Information: Address, email, phone number
Payment Information: Credit/debit card details, PayPal, Klarna, TWINT, Apple Pay, Google Pay (processed securely via third-party providers)
B. Automatically Collected Data
When you visit our website, we collect:
IP address
Browser type and version
Device and operating system
Pages visited and time spent on our website
Referring website
C. Marketing and Analytics Data
With your explicit consent, we collect:
Browsing behavior on our website
Responses to marketing campaigns
Preferences for receiving promotional emails
3. Legal Basis for Processing Data
Under Swiss law (FADP), we process personal data lawfully, fairly, and transparently based on:
✔ Contract Performance – To fulfill and process your orders. ✔ Legal Obligations – To comply with Swiss tax and legal requirements. ✔ Legitimate Interests – To prevent fraud, improve services, and conduct analytics. ✔ Consent – For marketing and advertising purposes.
You can withdraw consent for marketing at any time by contacting us.
4. How We Use Your Data
We process your data for the following purposes:
✅ Order Processing: Handling orders, processing payments, and arranging shipping. ✅ Customer Support: Managing inquiries, returns, and refunds. ✅ Marketing & Promotions: Sending newsletters, special offers, and personalized recommendations (only with your explicit consent). ✅ Website Analytics & Improvements: Monitoring website traffic, user preferences, and optimizing performance. ✅ Legal Compliance: Complying with Swiss tax regulations, fraud prevention, and mandatory record-keeping.
We DO NOT sell your data to third parties.
5. Data Security and SSL Encryption
We use SSL (Secure Socket Layer) encryption to protect all personal and payment data. Additionally, we implement:
🔒 Secure payment processing via PayPal, Klarna, TWINT, Apple Pay, Google Pay. 🔒 Restricted data access to authorized personnel only. 🔒 Regular security audits to prevent unauthorized access or data breaches.
6. Third-Party Service Providers
To process your orders, we share personal data only when necessary with trusted third parties:
🔹 Payment Processing: PayPal, Klarna, TWINT, Apple Pay, Google Pay 🔹 Shipping Providers: Swiss Post, DPD 🔹 Marketing & Analytics: Google Analytics, Facebook Meta Ads, Google Ads, Newsletter marketing
We ensure that all third-party providers comply with Swiss and EU data protection regulations.
7. Data Retention Policy
We retain personal data only as long as necessary for order processing, legal compliance, and fraud prevention.
Marketing data will be kept until you withdraw consent.
Once data is no longer needed, it will be securely deleted or anonymized.
8. Your Rights Under Swiss Law (FADP / DSG)
You have the right to:
✅ Access Your Data – Request a copy of the personal data we hold. ✅ Correct Your Data – Request corrections to inaccurate or incomplete information. ✅ Request Data Deletion – Ask for your data to be deleted, unless legal retention applies. ✅ Withdraw Consent – Opt-out of marketing communications at any time.
To exercise your rights, contact us at [Your Contact Email]. Requests will be processed within 30 days, in compliance with Swiss law.
9. Cookies and Tracking Technologies
We use cookies to enhance your experience and analyze website performance.
Types of Cookies We Use:
🍪 Essential Cookies – Required for website functionality (cannot be disabled). 📊 Analytics Cookies – Track website performance (Google Analytics). 📢 Marketing Cookies – Used for personalized advertising (Facebook Meta Ads, Google Ads).
Managing Cookies:
You can adjust cookie preferences in your browser settings.
10. Data Transfers Outside Switzerland
Some of our service providers (e.g., Google, Facebook) may process data outside Switzerland.
In such cases, we ensure appropriate safeguards (e.g., Standard Contractual Clauses) to comply with Swiss data protection laws.
11. Governing Law and Jurisdiction
This Privacy Policy is governed by Swiss law (FADP / DSG). Any disputes will be resolved in the canton of Basel.
12. Contact Us
For privacy-related inquiries, data access requests, or complaints, contact us:
By using our website and services, you agree to this Privacy Policy. We reserve the right to update this policy at any time. The latest version will always be available on our website.
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.
